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The post is about Frankie Dettori's farewell tour in South America, and the role of 1/ST CONTENT in covering these prestigious racing events.
1/ST CONTENT is a company that owns a growing portfolio of South American racetracks.
We're delighted to see Frankie Dettori take his final farewell tour to South America, starting this Saturday in Argentina at San Isidro for the Grade 1 Gran Premio Carlos Pellegrini. From there, he will journey to Maronas for the Grade 1 Gran Premio Internacional Jose Pedro Ramirez, Uruguay’s biggest race on 6 January. And ultimately, Dettori plans to hang up his stirrups at stunning Gavea in February, where a Brazilian carnival send-off awaits the legendary jockey in Rio. You can follow Frankie’s fortunes race-by-race with 1/ST CONTENT, as all three of these prestigious venues now comprise part of our growing portfolio of South American racetracks. Self-evidently, Frankie’s last hurrah over the coming months will be a boon for putting South American racing in front of a wider international audience. Few, if any, have promoted the sport of racing better than the effervescent Italian, especially for international audiences watching events in the Americas in recent years. And even in retirement, we look forward to Frankie bringing more excitement, interest and engagement in his new role for Amo Racing as their Global Ambassador, especially as Kia Joorabchian's burgeoning ownership enterprise extends further into North America, as evidenced by the five-strong team it fielded at last month’s Breeders’ Cup World Championships. Read more at the Racing Post: https://lnkd.in/ePUk7WS7 #horseracing #sportsbetting #breederscup #southamerica
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